ATTN Attorneys: Google Panda 4.0: Avoid Being a Loser (In Search Engine Rankings)
In some of our previous blogs, we’ve taken a look at what Google Panda 4.0 is and how websites may be able to reap the most benefits from it. Here, however, we’ll look at the flip side of this algorithm update, examining what may be causing sites to be losing significant search engine rankings as a result of Google’s recent algorithm update.
Who’s Losing with this Update?
Websites that are already seeing drops in their rankings due to Google Panda 4.0 (as well as sites that are expected to see freefalls in the coming weeks and months) are those that:
- Are comprised of low-quality and/or unoriginal content (e.g. content that is riddled with typos and grammatical errors, as well as content that may be copied from other sources)
- Have duplicate content published in various places on the site (i.e., the same page or the majority of a page published under more than one different URL)
- Do not conform to SEO best practices (e.g., don’t have precisely and/or well-written title tags, descriptions, etc.)
- Are not continuing to add new, original, well-written content to the site on a regular basis.
A Spotlight on Some of the Big-Name Losers
So far, industry experts have identified some specific big-name websites that have seen significant drops in their rankings due to the rollout of Google Panda 4.0. Here’s a listing of just some of these “losers” in rankings due to Panda 4.0 (the percentages after the URLs indicate the percentage of drop in visibility within Google searches within about 48 hours of Panda 4.0 being rolled out):
- Ask.com (50 percent)
- Examiner.com (50 percent)
- Biography.com (33 percent)
- History.com (33 percent)
- Yellowpages.com (20 percent).
As the effects of Google Panda 4.0 continue to ripple over the Internet, there may be more big-name – as well as smaller – sites alike that are negatively impacted by this algorithm update. Don’t let your site be one of them. Instead, contact Epic Web Results to ensure that your site only sees improved rankings from Panda 4.0 (as well as future Google algorithm updates).
Effective Internet Marketing for Attorneys at Epic Web Results
At Epic Web Results, our experienced industry professionals are up to date with the latest advances in SEO best practices, and we are highly skilled at designing and maintaining optimized websites that will soar to and stay at the top of search engines. Our specific services include (but are not limited to) content marketing and ongoing blogging, website design (including for mobile devices), link building, social media marketing, email marketing, website analytics, etc.
Our extensive experience developing the best possible online results for our clients means that we consistently provide a variety of cost-effective Internet marketing solutions for attorneys that can ultimately help grow our clients’ practices. Our goal is to provide your business or firm with aggressive, effective marketing solutions that will help attract potential new clients while continuing to engage existing clients.
Let’s Talk about Internet Marketing Solutions for Your Business
To learn more about our customized Internet marketing for attorneys, as well as our other online marketing solutions, contact the professionals at Epic Web Results by calling (800) 501-9724 or by emailing us using the contact form on this page.