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Attorney Website Conversion: 6 Ways to Boost Conversion Rates (Pt. 3)

May 13, 2014
By epic
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Attorney Website Conversion: 6 Ways to Boost Conversion Rates (Pt. 3)

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Concluding Attorney Website Conversion: 6 Ways to Boost Conversion Rates, here are some final steps that law firms can take in order to improve their site’s conversion rates. If you are ready to work on improving your firm’s conversion rates, the professionals at Epic Web Results are ready to speak with you about online marketing solutions for your legal practice.

Step 5: Provide Easy Ways for Users to Contact You

Social media marketing can drive traffic to your site and help improve your conversion rates. Contact Epic Web Results for more online marketing solutions.
Social media marketing can drive traffic to your site and help improve your conversion rates. Contact Epic Web Results for more online marketing solutions.

This step for boosting website conversion rates for attorneys goes hand-in-hand with having a well-written, compelling call-to-action (as discussed in the second part of this blog). In addition to clearly displaying your firm’s phone number and including it on every page of your website, you should also ideally have an easy-to-use, simple contact form on every page of your site.

This makes it extremely easy for clients to immediately reach out to you with their questions. You can also include easy-to-use “chat” options that pop up when users first click on to your website (or when they click on certain pages of your website).

The bottom line here is that the easier you make it for users to get a hold of you in any way they feel the most comfortable doing so, the more likely it is that they will reach out to you, ask questions and get on the path to becoming a new client.

Step 5: Make the Most of Social Media

Developing a modern, attractive design for your website, coupled with compelling content, is not the end of the road when it comes to working on improving attorney website conversion rates. In fact, law firms can go a step further by:

  • Setting up professional social media accounts for attorneys or the firm
  • Regularly using these social media accounts
  • Posting links to new content on the firm’s website in an effort to drive more traffic to the site.

Such ongoing social media marketing efforts for a law firm can be effective at not only improving a website’s ranking but also at increasing attorney website conversion rates and, in turn, growing a lawyer’s client base and overall practice.

Effective Legal Marketing Solutions at Epic Web Results

Epic Web Results is home to skilled legal marketing professionals who have a proven record of success when it comes to improving attorney website conversion rates. While we are up to date with the latest advances in SEO best practices, we are also highly adept at designing and maintaining optimized websites that will soar to the top of search engines. Some of our specific services include website design (including for mobile devices), link building, developing strategies based on website analytics, content marketing, social media marketing, etc.

Our extensive experience developing the best possible online results for our Clients means that we consistently provide a variety of cost-effective online legal marketing solutions that can ultimately help grow our Clients’ businesses. Our goal is to provide your business or firm with aggressive, effective legal marketing solutions that will help attract potential new clients while continuing to engage existing clients.

Let’s Talk about Solutions for Your Law Firm – Contact Us Today

To learn more about what we do at Epic Web Results, please do not hesitate to email us or call us at (800) 501-9724.

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