Google’s Speed Update to Improve Load Time For All Users Let’s be brutally honest, slow loading webpages either on a desktop or mobile device are the bane of our existence! Saavy companies should be concerned with the load time of their webpages, but the truth is many business don’t have the budget to dedicate solely […]
On May 25, 2018, Google is instituting new Analytics data retention (ADR) controls. The rollout of these new features has been intentionally timed to correspond with the date on which a new European Union regulation – the General Data Protection Regulation (GDPR) – will go into effect. While the GDPR may not have direct impacts […]
In the ongoing effort to deliver the best possible search results, Google has recently rolled out a new mobile update affecting content with interstitials. Also referred to as popups, interstitials are essentially displays that obscure the content on a page. These popups can feature anything from ads and opt-in requests to disclaimers and chat boxes. […]
Yesterday, Google announced the release of new “rater” guidelines to reflect some of the major changes to search that have occurred over the past few years. As Mimi Underwood, Senior Program Manager at Google, explained: In 2013, we published our human rating guidelines to provide transparency on how Google works and to help webmasters understand […]
Days ago, Google reportedly rolled out an update to its mobile algorithm, adding a new penalty for mobile sites that have large app interstitial ads. This algorithm update, which Google first alluded to back in the beginning of September, officially went live on November 2nd. Google announced the update on its social media profiles, explaining: […]
Recently, Google updated the way that it displays search results, changing its local pack from showing seven listings to now only show three. With less business listings now being displayed in the local pack, this may mean that some businesses – like those that would have been listed fourth through seventh in the older local […]
The highly anticipated Panda refresh from Google is taking place over months and months – rather than days or weeks as previous refreshes and updates – due to “technical reasons,” Google webmasters have recently explained. In fact, an “internal issue” at Google has sparked the slower rollout of Panda 4.2. Clarifying the reason for the […]
Google has recently affirmed that it has updated its core search algorithm as part of its ongoing effort to continue to improve the quality of its search results. While some industry experts have noted that the impacts of this core search algorithm update started back in May, Google has said little about this update, only […]
“Starting April 21, we [at Google] will be expanding our use of mobile-friendliness as a ranking signal,” Google Webmaster Central has stated. This announcement of Google’s mobile-friendly algorithm update is just the next step in what some are calling “Google’s mobile revolution” and details how important it is to make sure your clients can find […]
In an ongoing effort to target webspam and improve the user experience, Google’s Search Quality team has just announced that it will be updating its doorway page algorithm. Described as a “ranking adjustment,” this doorway page algorithm update will attempt to better classify doorway pages, filter these pages out of search results and provide better […]
