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High-quality sites will typically rank well in search engines and get a significant traffic, but knowing what exactly constitutes a “high-quality” site: Can be difficult to pinpoint Is crucial if you are getting ready to build a website for your business. To shed some light on this subject, Google webmasters have weighed in, revealing their […]

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Yesterday, Google confirmed that, this past Friday, it had rolled out the latest version of its Penguin algorithm, Penguin 3.0, marking the release of what some are calling one of the most anticipated algorithm updates in Google’s history. Penguin 3.0 is expected to target spam and sites that violate Google’s linking guidelines. While previous Penguin […]

The SEO and Internet marketing community has recently been abuzz about Google’s latest algorithm update, which is being referred to as Panda 4.1 and was first rolled out on September 25, 2104. Following up the major Panda algorithm update Google launched in May 2014, this more minor update reportedly: Will continue to penalize websites will […]

In some of our previous blogs, we’ve taken a look at what Google Panda 4.0 is and how websites may be able to reap the most benefits from it. Here, however, we’ll look at the flip side of this algorithm update, examining what may be causing sites to be losing significant search engine rankings as […]

Picking up where we left off in Google Panda 4.0: How to Benefit from the Algorithm Update (Pt. 1), here we will continue examining how to reap the most benefits from Google’s latest algorithm update. How to Get Better Rankings in the Wake of Panda 4.0 Be proactive – This is key with content marketing, […]

In the wake of Google Panda 4.0 coming out last week, many industry experts – as well as website owners themselves – have been closely watching how this algorithm update has affected various sites’ rankings. The clear target of Panda 4.0 is content in that this newest version of the Google ranking algorithm is aimed at […]

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As a continuation of An Overview of Google Penguin 2.0 (Part 1), here are some additional tips that can help web developers and others more effectively align their websites with the latest changes to Penguin 2.0. Following these tips can prevent a website from being unnecessarily downranked in search engines: Anchor text: Do not use […]