In continuation of Legal Marketing Strategies: Tips for Developing a Good Email Signature Block (Part 1), the following provides some additional tips that can help you develop a compelling email signature block that may be a free, effective marketing tool for your law firm. While Part 1 of this blog focused on building the foundation […]
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Although many lawyers and law firms may not give too much consideration to their website’s About Us page, it’s crucial that this page is both well written and that it provides useful information about the firm. This is because, when potential new clients are researching a law firm, the About Us page may be one […]
Continuing from Mobile Marketing for Law Firms – What to Consider (Part 1), here is some additional information to consider when it comes to online legal marketing. Mobile App versus Mobile Website for Your Law Firm The first consideration that will come up when developing a mobile presence for your law firm will be whether […]
Picking up from Content Marketing Tips: How to Repurpose Content (Part 1), here are some additional tips on how you can use content you already have, rework it and generate fresh content to post on your website. By implementing these content marketing tips, you can save yourself significant effort in generating original content while also helping […]
When it comes to your website and its ranking in search engines, fresh content that is highly optimized is king, and not regularly posting highly optimized content to your website can cause it to slowly lose its ranking in search engines. Because it can take a lot of time and effort to continually be developing […]
Continuing from Legal Marketing Tips: How to Cultivate Viable Referrals (Part 1), here are some additional tips on how to increase the number of referrals that are generated for your law firm. It’s important to note that cultivating referrals should be an ongoing effort for your firm if you are truly committed to growing your […]
Referrals are a powerful source of potential new clients for law firms, particularly when they come from individuals or businesses that have had a positive experience with your practice. While your law firm may already have a steady source of referrals, it never hurts to build your referral base and continue to grow your law […]
