We plan New Year’s resolutions for our health, fitness, hobbies, vacations and business goals each year. Some of us are more successful than others in keeping on track, but the intent is always good. When planning your resolutions for 2012, don’t overlook your website. It is true that the algorithms change enough to make even […]
White hat SEO practices are ways of optimizing your search rankings without resulting to link baiting, keyword stuffing or any of the other ways some SEO companies try to trick the search engines into favoring their websites. In this informative video, Matt Cutts, of Google, responds to the question “Is SEO Spam”. The key points […]
There are many elements that go into a successful blog. First is quality of content. Simply put, you need to be writing something worth reading. You need to understand your audience and engage them. And you need to make sure your blog can be found. There are so many aspects of a successful SEO campaign […]
Google updates it’s search algorithms hundreds of times per year, but the average Googler rarely notices the changes unless they have a big impact, such as the Caffeine web indexing system that was rolled out last year, or the changes made in February that penalize content farms. This new change, announced on Google’s blog last […]
Word of mouth is a powerful tool, especially when the word of mouth is really spread by online reviews. Just a few years ago, a customer that had a bad experience at your place of business could do a small amount of damage to your reputation by telling his or her friends and family. Today, […]
As discussed in previous posts, backlinks are a very valuable commodity in regards to search engine rankings. Think of a backlink as a vote for your website. The more votes you get, the higher you rank on Google and other popular search engines. Of the various types of backlinks you can acquire, organic backlinks carry […]
Despite Google’s algorithm changes, Ezine Articles is still an excellent way to attract customers and create valuable backlinks. Articles posted to Ezine Articles are grabbed by other websites and blogs at no cost, but there is a catch. The byline you put on the article must always be published with the article when it is […]
It seems like everyone has a blog these days: big corporations, small mom and pop businesses, artists and even single dads. Ordinary people are getting their five minutes of fame from the blogosphere, but what are the benefits to a business or professional? Search Engine Optimization Blogging is the easiest way to keep the content […]
